Google Ads Services

Turn Clicks into Clients. Track Every Dollar.

At Digital Trek, we specialize in helping local and service-based businesses get real ROI from Google Ads. Whether you're a roofer, dentist, plumber, or small business owner, we tailor every campaign to drive results that actually move the needle. Our Google Ads management services are designed to eliminate wasted spend, maximize leads, and help you dominate your local market.
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Our Mission

To help home service providers, healthcare clinics, dental offices, and SMBs grow using Google Ads — with crystal-clear tracking, local-first targeting, and ongoing optimization.

What Makes Digital Trek Different?

No Guesswork

Every campaign is built using keyword research, customer journey insights, and conversion data.

Call Tracking & Attribution

We use CallRail, HubSpot, and Google Tag Manager to track exactly where every lead comes from.

Built for Local Service Pros

We’ve managed campaigns for roofers, pest control companies, electricians, dental clinics, therapists, and plumbers — and we know what works.

Hyper-Local Focus

We zero in on your target cities, ZIP codes, and even specific neighbourhoods.

Full Transparency

You’ll always have access to your campaign performance, ad copy, cost-per-lead, and more.

Our Google Ads Services

We manage the entire Google Ads ecosystem to create full-funnel campaigns:
Search Ads | Digital Trek

Search Ads

Capture users actively searching for your services.
Local Service Ads Lsas | Digital Trek

Local Service Ads (LSAs)

Get verified by Google and appear at the top of local search results.
Display Ads | Digital Trek

Display Ads

Use remarketing and visual creatives to stay top-of-mind.
Performance Max Campaigns

Performance Max Campaigns

Smart automation across Search, YouTube, Gmail, Discover, and Display.
Youtube Ads | Digital Trek

YouTube Ads

Build trust and awareness with local audiences using video.
Google Shopping Ads | Digital Trek

Google Shopping Ads

Ideal for businesses offering physical products or productized services.

Our Google Ads Process

Our Google Ads Process | Digital Trek

Audit & Strategy

We assess your business, goals, current campaigns, keywords, and competitors.

Strategy & Setup

We build ad groups, select high-intent keywords, write compelling ad copy, and optimize for conversions.

Launch & Test

Your campaigns go live with A/B testing for headlines, extensions, and landing pages.

Track & Optimize

We monitor call tracking, form fills, CTR, bounce rates, CPL, and phone leads. Our attribution modeling lets you see exactly how your ads perform.

Report & Scale

Transparent reports sent weekly or bi-weekly. Strategy calls monthly. When it’s working — we scale it.

Results We’re Proud Of

  • Generated 3.4x ROAS on average across 12 trade businesses in British Columbia
  • Scaled Max Roofing from $150K to $2.5M+ in under 3 years
  • Cut cost-per-lead by 47% for a dental clinic in Burnaby within 90 days
  • Doubled call volume for an electrical company by restructuring their campaigns
Bounce RateResults Were Proud Of

Google Ads FAQs

Absolutely. We work with beginners all the time. We’ll walk you through the process, set everything up for you, and explain things in plain language so you always know what’s going on.

Yes! We offer full audits and takeover services. If you’re not seeing the results you expected, we’ll dig in, find the gaps, and make data-driven improvements to boost performance.

It depends on your industry, competition, and goals — but we typically recommend starting with $2,000–$3,000/month for local campaigns. We’ll help you find your ideal budget based on ROI, not guesswork.

At Digital Trek, every lead is tracked, no guessing, no fluff.

We use CallRail, Google Tag Manager, and Google Analytics 4 to monitor every call, form, and click. Each lead is tied to its exact source (Google Ads, SEO, or social), so you know where your marketing dollars are paying off.

We also integrate with your CRM (Hubsot, Jobber, etc) or booking system to track leads through the entire sales process, from first contact to closed deal.


You’ll get monthly reports and live dashboards that show real ROI, not vanity numbers.

Google Ads are pay-per-click campaigns that show text ads at the top of search results. You pay when someone clicks your ad, and you can control your targeting, budget, and landing pages.

Local Service Ads (LSAs) appear above Google Ads with the “Google Guaranteed” badge. They’re pay-per-lead, not pay-per-click — meaning you only pay when someone calls or messages you directly through the ad.

In short:

  • Google Ads = Pay per click

  • Local Service Ads = Pay per lead

  • LSAs work best for home service businesses (like roofers, electricians, or pest control)

  • Google Ads offer more flexibility for keywords, landing pages, and broader campaigns

With Google Ads, results can start showing within a few days of launching your campaign. You’ll typically begin receiving clicks and calls almost immediately once your ads go live.

However, the first 2–3 weeks are focused on testing — identifying which keywords, ads, and locations perform best. After that, performance usually improves as we optimize bids, refine targeting, and apply data-driven adjustments.

Most clients see consistent, measurable results within the first month and strong ROI growth after 6–8 weeks of ongoing optimization.

Definitely. Our focus isn’t just traffic,  it’s about getting the right people to take action (calls, form fills, purchases). We optimize for leads and conversions, not just vanity metrics.

We work with local service providers, eCommerce stores, B2B companies, and everything in between. Whether you’re a solo business owner or a marketing team at a larger company, we tailor our approach to fit your needs.

We track KPIs that matter to your business, like cost per lead (CPL), conversion rate, ROAS (return on ad spend), phone calls and total leads or sales generated. We’ll also set up conversion tracking so you can clearly see the ROI.

We hear this a lot. Many campaigns fail because of poor targeting, weak ad copy, or bad landing pages. We bring strategy, testing, and optimization to every campaign. Nothing is set-it-and-forget-it.

We’ve also managed millions in ad spend, so we know how to run campaigns properly and improve your chances of success.

Before we launch anything, we research the demand for your services to confirm whether Google Ads is worth pursuing.

No marketing campaign is guaranteed, but by tracking properly, doing our due diligence, validating demand, and applying proven best practices, we significantly increase the odds of strong results.

We actively monitor and optimize campaigns weekly (sometimes daily, depending on spend). This includes testing ad copy, adjusting bids, refining keywords, and improving targeting.

Yes,  we’re a done-for-you service. We’ll handle setup, management, and reporting. You’ll always stay in the loop, but we do the heavy lifting so you can focus on running your business.

How do I get started? Is there a contract?

Getting started is easy: book a free call or fill out our form. We’ll chat about your goals and see if we’re a fit. We don’t lock you into long-term contracts; our clients stay with us because we get results, not because they’re tied down.

Who We Help

We work with small and medium businesses (SMBs) — especially those in:

Local service providers

Home improvement, cleaning, landscaping, moving services

Healthcare & wellness

Dentists, therapists, physiotherapists, massage clinics

Trade industries

Roofing, electrical, plumbing, HVAC, pest control

Product-based local businesses

Flooring, bath doors, specialty hardware, and more
If you're a service-based business that needs more local leads — we’re built for you.

Ready to Take Your Google Ads to the Next Level?

If you’re tired of guessing what’s working and want real results from your Google Ads, we’re ready when you are.

Let us audit your account, build a better strategy, and deliver measurable growth.
Book a Free Google Ads Audit